Loyalty Expo is a true Voice of the Customer-driven, best practice-focused customer loyalty and reward conference. By attending, you'll have the opportunity to network with hundreds of your fellow marketers and hear how they are reaching their customer relationship-building goals. Market leaders will be sharing their experiences and insights on customer retention strategies and trends, technologies and solutions to aid their organization on the customer loyalty journey.

May 24-26, 2016 | DoubleTree Universal Orlando | Orlando, Florida

Expo Features

  • Loyalty Landscape
    Loyalty Landscape is an honest and confidential evaluation of the most important and dynamic facet of marketing: Customer Loyalty!
  • Loyalty360 Awards
    The entries are in and the judging process has commenced for the 2016 Loyalty360 Awards!
  • Brand Panel
    Network with Expo attendees before & after the conference with Loyalty360’s secure peer to peer network, Brand Panel.
 
  • Logo
    Breakout Session
    Marriott Rewards’ Pursuit to Win Share of Mind, Because Loyalty is Greater Than Rewards
    Thom Kozik, Vice President of Loyalty, Marriott
  • Customers to Your Brand
    General Session
    How to Connect Customers to Your Brand
    Ken Thewes, CMO, Regal Entertainment Group
  • Rent a Center
    Breakout Session
    From Haters to Lovers – How RAC Grew it’s Facebook Audience by over 500% through Monitoring, Measuring and Monetizing Social Media
    Anna Scott, Senior Manager, Rent-A-Center & Tim Pitt, VP, Client Partnership, Ansira
  • Bond Brand Loyalty Panel
    Breakout Session
    The State of Loyalty in 2016 from a Brand Perspective: Key Findings from the 2016 Loyalty Report Revealed
    Lindsay Eichten, Director of Loyalty, Sally Beauty & Scott Robinson, VP, Design & Strategy, Bond Brand Loyalty
  • Citi Rewards
    General Session
    Next Generation Loyalty: The Journey of Citi ThankYou Rewards To Achieve Heightened Engagement and Personalization Within an Increasingly Digital World
    Mary Hines Droesch, Managing Director, Global Head, Citi Rewards
  • Humana Deluxe Session
    Breakout Session
    Building an Incentive Program that Keeps Customers Engaged Year After Year
    Stuart Slutzky, Chief of Product Innovation, HumanaVitality & Jane Johnson, Strategic Account Development Director, Deluxe Corp.
  • Dr. Pepper Snapple
    Breakout Session
    Who is the Male Shopper?
    Chris Corales, Associate Manager of Shopper Insights, Dr Pepper Snapple Group
  • The Loyalty of Racing
    Breakout Session
    The Loyalty of Racing: An Industry Steeped in Tradition Converges with Modern Marketing Strategies
    Lynn LaRocca, Senior Vice President, CXO, The New York Racing Association
  • CMO Panel
    General Session
    The Changing Role of Leadership in Building Customer Loyalty
    Adrian Sosa, BJ's Wholesale Club, Jamie Russo, Choice Hotels, Bill Linehan, Red Lion Hotels
  • Dunkin Donuts
    Breakout Session
    Mobile as an Accelerator of Loyalty, Evolving the Customer Experience
    Paul Murray, Sr. Manager Digital Marketing and Innovation, Dunkin' Donuts & John Bartold, Practice Leader - L|CX at Epsilon
  • UFC Crowdtwist
    Breakout Session
    How UFC Uses Multichannel Loyalty and Engagement to Engage Superfans
    Deborah Cook, Director of CRM, UFC & Geoff Smith, CMO, CrowdTwist
  • Wizard World
    Breakout Session
    Creating Super Hero Fans Through Targeted, Personalized Experiences
    Ryan Munoz, Director of Events, Wizard World & Brad Marg, COO, Clutch

Loyalty Expo 2016 Coverage

What Past Attendees Are Saying

  • One of the great strengths of this conference is that it’s very well rounded in terms of program management, the metrics piece and senior leadership pieces.

    Jenn McMillen, GameStop

    I had a great time at the Expo and found sessions helpful and insightful.

    Adriana Venthencourt, Office Depot
  • There are a lot of great brands that have come together under one roof. The speakers have been fantastic, and I think the brands are offering a lot of great solutions marketers need

    Brad Marg, Clutch

    The best part of Loyalty Expo is always networking and meeting people that I haven’t met yet…The networking is really essential and benefits the whole program.

    Glen MacDonell, Best Western
Loyalty360 is the professional association for loyalty marketers. We are committed to helping our members simplify the journey to customer loyalty. Members get access to our exclusive, market-driven and unbiased coverage of all facets of customer loyalty, including CRM, Customer Experience, Loyalty Programs, Brand Loyalty and Customer Engagement. Our members-only, peer-to-peer community enables members to connect with each other, network, share advice, news and insights.

Sponsors & Exhibitors

  • Black
  • Platinum
  • Gold
  • Silver
  • Supporting
  • Exhibitors
  • Media Partners